Tulip Festival tip: the Flower Parade (Bloemencorso Bollenstreek) on Saturday 17 April 2027 is the busiest and most colourful day of the tulip season. Grandstand seats and tours from Amsterdam sell out every year, so book early.
Last updated: 23 October 2026 · by the Tulip Festival Amsterdam team
Flower Parade 2027 at a glance
- Main parade: Saturday 17 April 2027, from Noordwijk in the morning to Haarlem in the evening, a 42 km route through the Bollenstreek
- Parade week: 14 April 2027 to 18 April 2027, with the illuminated parade on 16 April 2027 and the float exhibition in Haarlem on 18 April 2027
- Free to watch from the roadside; a grandstand seat costs from €32.50
- From Amsterdam: grandstand tour with Keukenhof for €179.50, or the shuttle with Keukenhof entry for €59.50
- Busiest weekend of the season: book grandstands, tours and hotels early
Huge floats covered in hyacinths, tulips and daffodils drive through the Bollenstreek, the flower bulb region between Haarlem and Leiden. You can watch for free along the route, but many visitors choose a grandstand seat with toilets and catering, or a tour from Amsterdam that combines the parade with Keukenhof or a tulip farm. On this page you find every option for 2027, with current prices.
On this page
Flower Parade tours from Amsterdam
The easiest way to see the parade from Amsterdam: a guide, a reserved grandstand seat and transport from Amsterdam Centre in one ticket. All parade tours depart from Amsterdam Centre, and there is a tour for every day of the parade weekend.
| Date | Tour from Amsterdam | Price | |
|---|---|---|---|
| 16 April 2027 | Night Edition: grandstand Noordwijkerhout + Tulip Experience Amsterdam (more info) | €149.50 | Book now |
| 17 April 2027 | Grandstand + Keukenhof; return by Keukenhof shuttle whenever you like | €179.50 | Book now |
| 17 April 2027 | Grandstand + tulip farm visit (more info) | €169.50 | Book now |
| 17 April 2027 | Afternoon tour: grandstand Hillegom + Dutch fries | €119.00 | Available soon |
| 18 April 2027 | Parade Expo in Haarlem + Keukenhof (more info) | €99.50 | Book now |
Tours have a limited number of seats and are the first to sell out. Prices are per person and include the grandstand seat and transport.
Shuttle bus to Keukenhof on parade day
The budget option: the Tulip Festival Shuttle takes you straight to Keukenhof with your entry ticket included, and you return whenever you like (last shuttle to Amsterdam at 19:00). The parade passes Keukenhof in the afternoon, so you can watch it for free from the roadside nearby. Roads around Keukenhof are busy on parade day, so take an early shuttle.
| Shuttle + Keukenhof entry | Price | |
|---|---|---|
| From Amsterdam Centre (THIS IS HOLLAND, next to A’DAM Tower) | €59.50 | Book now |
| From Amsterdam Airport Schiphol (Arrivals 4) | €59.50 | Book now |
| From Rotterdam Cruise Terminal (selected days) | €67.50 | Book now |
| Tulip Festival Card: shuttle from Amsterdam, Keukenhof entry, digital guide and canal cruise | €55.50 | Book now |
Grandstand tickets along the route
A grandstand seat is the most comfortable way to see the parade up close: a guaranteed view, with toilets and catering nearby. Each grandstand has its own passing time, so you can combine the parade with Keukenhof or the tulip fields. Prices are per seat.
| Grandstand | Passes at | Price | Included | |
|---|---|---|---|---|
| Noordwijk Beach (boulevard) | 09:00 | €45.00 | Coffee and biscuit; with brunch at Beach Club De Zeemeeuw €69.50 | Book now |
| Noordwijk, Garden Centre De Bosrand | 10:20 | €69.50 | Breakfast or lunch | Book now |
| Voorhout (next to the station) | 11:00 | €32.50 | Seat; children’s parade beforehand | Book now |
| Sassenheim (covered) | 12:10 | Only with a tour from Amsterdam | See tours | |
| Lisse South (near the tulip fields) | 14:30 | €75.00 | Brunch at Intratuin | Book now |
| Lisse (covered) | 15:05 | €82.50 | Brunch at Intratuin | Book now |
| Hillegom (Giant Bulb ‘Jan Six’) | 17:15 | €45.00 | Fries and a drink | Book now |
| Noordwijkerhout, illuminated parade (Friday) | 20:55 | €47.50 | Evening seat | Book now |
At the Lisse grandstands you can add a parking ticket for €10.00; in Hillegom you can add a self-guided tour for €12.50. All grandstands are for the main parade on Saturday, except Noordwijkerhout (Friday evening).
Noordwijk Beach, passes at 09:00
Watch the start of the parade from the promenade of Noordwijk, with the sea behind you. This grandstand is not covered and is about 10 km from Keukenhof.
Noordwijk, Garden Centre De Bosrand, passes at 10:20
A grandstand on the edge of Noordwijk, with parking directly behind it and a music band before the parade starts. Breakfast or lunch is included. Not covered.
Voorhout, passes at 11:00
Right next to Voorhout station, so easy to reach by train from Amsterdam or Leiden. A children’s parade comes by an hour before the main parade. Not covered, and the most affordable grandstand on the route.
Sassenheim, passes at 12:10
This covered grandstand is reserved for tour operators and can only be booked as part of a tour from Amsterdam. With its midday passing time, it is easy to visit Keukenhof afterwards.
Lisse South, passes at 14:30
On the Heereweg, close to the tulip fields and about 4.5 km from Keukenhof. A generous brunch at Intratuin Lisse is included and there is parking nearby. Not covered.
Lisse, passes at 15:05
A covered grandstand on the Heereweg, about 2 km from Keukenhof, with a generous brunch at Intratuin Lisse included. A good choice if you want to combine the parade and Keukenhof on the same day.
Hillegom, passes at 17:15
The last grandstand before Haarlem, at the Giant Bulb ‘Jan Six’ in Hillegom. Fries and a drink are included. Not covered.
Noordwijkerhout, illuminated parade on Friday, passes at 20:55
On Friday evening the floats are lit with thousands of lights. From this grandstand you watch the illuminated parade pass for about an hour, without having to find a spot along the road.
Where to watch the parade for free
The whole 42 km route is free to watch from the roadside. The stretch south of Keukenhof is quieter; the centre of Lisse, about 15 minutes’ walk from Keukenhof, has a lively atmosphere. Arrive at least an hour early and expect road closures along the route. Passing times per village are on our route page with map.
Plan your Flower Parade weekend
- Flower Parade route, map and passing times
- Illuminated parade on Friday evening
- Parade Expo in Haarlem on Sunday
- Hotels for the parade weekend: Noordwijk, Lisse, Haarlem
- Keukenhof 2027: opening dates and tips
- Everything about the Flower Parade
Frequently asked questions
The main parade (Bloemencorso Bollenstreek) is on Saturday 17 April 2027. The parade week runs from 14 to 18 April, with the illuminated parade on Friday 16 April and the float exhibition in Haarlem on Sunday 18 April.
Yes. You can watch the parade for free from the roadside along the 42 km route. A grandstand seat gives you a guaranteed view, toilets and catering.
A tour from Amsterdam combines transport, a reserved grandstand seat and Keukenhof or a tulip farm. On a budget, take the Tulip Festival Shuttle to Keukenhof and watch the parade for free nearby.
Yes. The parade weekend is the busiest weekend of the tulip season and seats are limited, so book well in advance.
The parade starts in Noordwijk in the morning and passes Voorhout, Sassenheim, Lisse and Hillegom before arriving in Haarlem in the evening.
More questions? See our Flower Parade FAQ.
Stay updated on the 2027 parade
Follow us on Instagram, TikTok and Facebook for parade news and the first pictures of the floats.
Popular links
Are you planning to visit the best (flower) activities in Holland? Make sure to check out the most popular activities:
- Everything you want to know about Keukenhof Gardens
- Check out our information about the Flower Parade in Holland
- Our top sightseeing tours for exploring the flower fields
- Buy Tulip Festival quality tulip bulbs online and create your own tulip garden
- Check out our hotel tips for visiting Keukenhof and the tulip fields
- Stay informed about the blooming of the flowers in Holland with our free Flower Forecast 2027
- Want to experience the real thing? Visit a tulip farm in Holland
- Visit Tulip Experience Amsterdam: museum, show garden and indoor tulip picking
- See the best flower events during your visit to Holland? Check it out in our events calendar
- Our tips for the most popular tours in Amsterdam during your stay in Holland
- Get the most out of your visit with our tips for visiting Amsterdam
- Read more about the Tulip Festival Card
